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		<title>Testing Digital Signage Content: 5 Takeaways From Our Research</title>
		<description>Discuss Testing Digital Signage Content: 5 Takeaways From Our Research</description>
		<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research</link>
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			<title>Novi Digital Signage says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1363</link>
			<description><![CDATA[Nice and important research]]></description>
			<dc:creator>Novi Digital Signage</dc:creator>
			<pubDate>Mon, 18 Jul 2011 08:42:55 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1363</guid>
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			<title>Dustin DeTorres says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1362</link>
			<description><![CDATA[I also agree with robert. thank god someone in this industry has shed some light to this issue. I was in Advertising for 6 years and it always makes me laugh when i see people using different "standards" when placing ads on their Digital Signage. So....since its digital ....that means our brains receive and understand the information differently right? NO! Keep up the great posts!!!]]></description>
			<dc:creator>Dustin DeTorres</dc:creator>
			<pubDate>Sat, 16 Jul 2011 20:32:12 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1362</guid>
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			<title>Dustin DeTorres says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1361</link>
			<description><![CDATA[I also agree with robert. thank god someone in this industry has shed some light to this issue. I was in Advertising for 6 years and it always makes me laugh when i see people using different "standards" when placing ads on their Digital Signage. So....since its digital ....that means our brains receive and understand the information differently right? NO! Keep up the great posts!!!]]></description>
			<dc:creator>Dustin DeTorres</dc:creator>
			<pubDate>Sat, 16 Jul 2011 20:27:00 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1361</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1360</link>
			<description><![CDATA[Hi Robert,
Thanks for the kind words. Yes, it seems "obvious", except to those it doesn't :)
Hi Steve,
Thanks!]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Tue, 07 Jun 2011 19:02:12 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1360</guid>
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			<title>steve gurley says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1359</link>
			<description><![CDATA[Excellent work Bill. Very impressive.]]></description>
			<dc:creator>steve gurley</dc:creator>
			<pubDate>Thu, 19 May 2011 16:53:58 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1359</guid>
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			<title>robert forrester says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1358</link>
			<description><![CDATA[Shorter message = better recall.
Thank the heavens somebody in the DS world finally realizes this. Ad men and copywriters have known this since year dot, but I am amazed every time I see a DS screen to see masses of text, often poorly written, using passive verbs and rambling grammar. In all forms of writing less is more and should be the mantra for all 'content creators' which is just another term for ad man, really.]]></description>
			<dc:creator>robert forrester</dc:creator>
			<pubDate>Mon, 09 May 2011 15:19:51 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/792-testing-digital-signage-content-5-takeaways-from-our-research#comment-1358</guid>
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