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		<title>Selling Digital Signage Players: The Magician and the Technician</title>
		<description>Discuss Selling Digital Signage Players: The Magician and the Technician</description>
		<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/768-selling-digital-signage-players-the-magician-and-the-technician</link>
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			<title>louboutin says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/768-selling-digital-signage-players-the-magician-and-the-technician#comment-1287</link>
			<description><![CDATA[Instead of confuscating customers with magic black boxes, the integrators are better suited to focus on the configuration and integration of the entire solution.]]></description>
			<dc:creator>louboutin</dc:creator>
			<pubDate>Thu, 08 Jul 2010 12:40:35 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/768-selling-digital-signage-players-the-magician-and-the-technician#comment-1287</guid>
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			<title>Dmitry Sokolov says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/768-selling-digital-signage-players-the-magician-and-the-technician#comment-1286</link>
			<description><![CDATA[The peril of the magician is the warranty. Mysterious gadgets most often don't come backed with a strong vendor warranty or readily available replacement parts for easy swap and repair in case of failure. Buffer inventory is required (tying up funds) and ETAs can be lengthy.
Instead of confuscating customers with magic black boxes, the integrators are better suited to focus on the configuration and integration of the entire solution. ...To boot there is no greater embarrassment when a serial, model number or other insignia on the magic box leads the customer (via google) to fin the true value and origin of the appliance....]]></description>
			<dc:creator>Dmitry Sokolov</dc:creator>
			<pubDate>Sat, 03 Jul 2010 02:46:33 +0000</pubDate>
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