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		<title>Why the Cross Promotion Trend is Good for Digital Signage</title>
		<description>Discuss Why the Cross Promotion Trend is Good for Digital Signage</description>
		<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage</link>
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			<title>kare Anderson says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-800</link>
			<description><![CDATA[See other ways of profitably partnering at How We Partner
http://howwepartner.com/]]></description>
			<dc:creator>kare Anderson</dc:creator>
			<pubDate>Fri, 05 Feb 2010 01:00:55 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-800</guid>
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			<title>Michael says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-799</link>
			<description><![CDATA[Hi Bill,
Thanks for responding, our marketplace www.crosspartner.com , allows searches to be done by customer demographics,so almost any business or company with a digital billboard and traffic of course, could get connected to buyers.
We anticipate adding the management tools for digital as well as other mediums in our next phase.
Michael
www.crosspartner.com]]></description>
			<dc:creator>Michael</dc:creator>
			<pubDate>Mon, 12 Jan 2009 04:47:45 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-799</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-798</link>
			<description><![CDATA[Hi Michael,
There are so many new and novel approaches to selling ad space on digital signage networks that I wouldn't even know where to begin :) However, I will say that none of them have really "cracked the code" yet, so to speak. While there are plenty of moderate successes and even a handful of homerun success stories out there, the process of selling the screen time -- in whatever form it might take -- continues to be troubling for many.
What kind of approach and capabilities do you think your firm will bring to the table for this medium, and what will your competitive advantage be?]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Thu, 08 Jan 2009 19:58:43 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-798</guid>
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			<title>Michael says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-797</link>
			<description><![CDATA[Thanks Bill,we are working on it, we feel our platform can also be a place where altenative advertising can be bought or sold, so digital could be an interesting area. Any thoughts?
Michael]]></description>
			<dc:creator>Michael</dc:creator>
			<pubDate>Wed, 31 Dec 2008 01:57:10 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-797</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-796</link>
			<description><![CDATA[Hi Michael,
That's a pretty interesting business model! I admittedly don't have a lot of experience with cross-promotion campaigns, but it would seem to me like a potentially under-exploited tool. The challenge will be keeping offers relevant enough to consumers of either venue that they don't become annoying or confusing.
Thanks for sharing!]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Fri, 26 Dec 2008 16:47:00 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-796</guid>
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			<title>Michael Arking says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/691-why-the-cross-promotion-trend-is-good-for-digital-signage#comment-795</link>
			<description><![CDATA[Bill,
Thanks for the post, I read the same article about Jc Penney and thought it was fascinating. My company, www.crosspartner.com can be a resource for your readers. We match businesses together for cross promotion and if they don't have a match they can sell their opportunity to generate additional revenue.
-Michael
www.crosspartner.cm]]></description>
			<dc:creator>Michael Arking</dc:creator>
			<pubDate>Sun, 21 Dec 2008 16:41:21 +0000</pubDate>
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