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		<title>A new look at the costs of digital signage networks and content</title>
		<description>Discuss A new look at the costs of digital signage networks and content</description>
		<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content</link>
		<lastBuildDate>Sat, 16 May 2026 22:39:18 +0000</lastBuildDate>
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			<title>Alex brown says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-418</link>
			<description><![CDATA[What would a price be for 14 by 22 inch screens made for outdoor?]]></description>
			<dc:creator>Alex brown</dc:creator>
			<pubDate>Sun, 02 Jan 2011 05:08:17 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-418</guid>
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			<title>Ediz Burla says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-417</link>
			<description><![CDATA[Hi Bill,
The pricing above should be 2500 usd not 250, my fault.
That's correct Bill, hourly employee salaries plays an important role on video projects. Pricing may vary from country to country.
David, if your model is selling the media that video costs would be very sensitive. There're some intelligent ways to reduce time and costs of the studio. I recommend you to animate the existing posters, brochures of the client instead of creating a new layout and a new graphic design. It will save you time and money. That would be a good hit for you.
If you're interested in I can find you people to give support. You can evaluate the costs of your country and Turkey. It may be a good solution for you in this case. I know lots of people doing it.
What do you think Bill?]]></description>
			<dc:creator>Ediz Burla</dc:creator>
			<pubDate>Tue, 02 Dec 2008 13:50:28 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-417</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-416</link>
			<description><![CDATA[Hi Ediz,
That's a very good point, further complicated by the fact that your competition might be global. Here in the US, an 8-sec animation might cost $5,000 (or much more or much less, depending on what you want). But going through an intermediary and having the work outsourced to a low-wage country like India could potentially reduce the cost quite a bit. My estimates above are generally based on what I've heard from content designers and the firms that have made content for my company's own customers. Obviously your mileage will vary :)]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Tue, 02 Dec 2008 13:19:14 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-416</guid>
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			<title>Ediz Burla says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-415</link>
			<description><![CDATA[Dear David,
I believe the best way to calculate the video costs is to set the business model a first, whether you're selling media or not. Most media sellers I know is creating an 8 sec. animation video for free of charge. There are some I know charging 250 usd for 8 sec. animation. As you see in this stage your expenses and your competitor's cost will form your pricing strategY.
There are some companies calculating the hourly employee wage while some calculating in addition 3 year hardware costs, software costs, partial rent...etc. Such companies set up the video costs according to primary expenses.
I hope that would be helpful.
Rgs.
Ediz Burla
TVeez Turkey, VP Marketing]]></description>
			<dc:creator>Ediz Burla</dc:creator>
			<pubDate>Mon, 01 Dec 2008 22:41:45 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-415</guid>
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			<title>Guillermo Amtmann says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-414</link>
			<description><![CDATA[Maurice: I agree with Bill, you may need some initial capital, friends and family and a solid advertising sales force.]]></description>
			<dc:creator>Guillermo Amtmann</dc:creator>
			<pubDate>Mon, 06 Oct 2008 20:46:04 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-414</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-413</link>
			<description><![CDATA[Hi Sean,
First, that $7000 includes hardware (screen, player, etc.), software, installation and three years of support. The software component is only a fraction of the total amount.
Second, you'll notice that those "free" systems are typically very limited, supported by ads (that you don't control), or, often both. For any network of reasonable size or complexity, you definitely get what you pay for.]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Mon, 15 Sep 2008 19:55:04 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-413</guid>
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			<title>Sean says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-412</link>
			<description><![CDATA[I think that Digital Signage is way too expansive for what you get. $7000 for a souped up PC is in today's "Free" Internet age is out of place IMHO.
I am happy to see that more and more companies are now offering Free Digital Signage solutions (SaS) Software as a service.
Just my 2 cents.]]></description>
			<dc:creator>Sean</dc:creator>
			<pubDate>Sun, 14 Sep 2008 20:37:55 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-412</guid>
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			<title>diana says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-411</link>
			<description><![CDATA[I am looking for information on ROI for bank drive thru's. I don't mean the open/close LED's but the message displays that scroll full messages. I have not seen any data on the return. Would you know?]]></description>
			<dc:creator>diana</dc:creator>
			<pubDate>Wed, 03 Sep 2008 22:28:47 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-411</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-410</link>
			<description><![CDATA[Hi David,
The question of who pays is entirely based on your business model. If you're building a private-label network, obviously the brand is going to be responsible for pretty much all of the costs. For an advertising-based model, the approach I've most commonly seen is that the network owner will accept finished advertisements from an agency provided they meet certain criteria. If they don't, they charge to fix it. They'll also charge if the client wants to have new content created (PRN got into this model a while ago, and word on the street is that they're now making some decent money on it).
If there's a revenue split between the network company and the host venues, typically that comes with some screen time set aside for the venues. While most venues think they'll go out and get their own content produced, more often than not they turn to the network company for help there too. Depending on how the contract reads, this is either done for free (e.g. as part of the deal), or at some contracted rate.]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Wed, 06 Aug 2008 14:24:49 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-410</guid>
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			<title>David Tranter says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-409</link>
			<description><![CDATA[I haven't been able to find much information on two questions that i have. The first is on content creation cost. Who ultimately pays for the creation? isn't this something that ought to be passed on to the company leasing the space. the generic cost of $150/spot/monthis for the company to be given space correct? Also, the second item i've been trying to research is the average or measruable cost for leasing space at a particular venue. Do we offer them a royalty based on sales or a fixed monthy rate? any ideas would be helpful.
thanks a ton!]]></description>
			<dc:creator>David Tranter</dc:creator>
			<pubDate>Thu, 31 Jul 2008 19:36:54 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-409</guid>
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			<title>John says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-408</link>
			<description><![CDATA[Interested in finding out what the cost would be for hardware with lets say 26 inch NEC monitor per application. Are the ads sent down by ftp. Monitor, mount bracket, medial player what else. Our application already has the network in place.]]></description>
			<dc:creator>John</dc:creator>
			<pubDate>Thu, 05 Jun 2008 18:46:13 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-408</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-407</link>
			<description><![CDATA[Hi Adrian, According to Frost & Sullivan in late 2007, NEC supposedly has 23.1% of the market, Sony 16.5%, Samsung 11.3%, Panasonic 8.5% and the remainder (40.6%) is handled by everyone else.]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Wed, 09 Apr 2008 14:13:49 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-407</guid>
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			<title>adrian says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-406</link>
			<description><![CDATA[what is the most popular lcd monitor that is currently being used in digital signage applications, i am considering purchasing (50) NEC lcd monitors 46" $2400 each.]]></description>
			<dc:creator>adrian</dc:creator>
			<pubDate>Sat, 05 Apr 2008 03:36:51 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-406</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-405</link>
			<description><![CDATA[Hi Ruben,
Sure, FireCast supports Flash, HTML, GIF, JPG, PNG, MPEG-1,2,4 (and MP3 audio, of course), as well as lots of AVI and MOV formats, WMV9, and probably a dozen other "minor" formats. I've passed your info along to our sales support guys should you need any additional help.]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Mon, 17 Mar 2008 00:37:41 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-405</guid>
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			<title>Ruben says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-404</link>
			<description><![CDATA[Can we use flash video in your content management software ?What other forms. ?]]></description>
			<dc:creator>Ruben</dc:creator>
			<pubDate>Fri, 14 Mar 2008 21:34:07 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-404</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-403</link>
			<description><![CDATA[Maurice: I know there are a few firms out there that will do system leasing for startups in our space (CDW has done it before, I believe), but with no cash flows, etc. it sounds like you might need a small equity financing round to get started first.
Luker: I'd stand by the estimates above, though obviously a 22" screen is going to only cost a few hundred bucks, so there will be some savings there. Additionally, for a lightweight panel you'd only need a 1-man install crew, so there might be additional savings there as well. My advice would be to get 10-12 screens out as quickly as possible. Nobody can make a decision based on a single screen, whereas a small network will teach you a lot more about how you'll need to operate your business and give you a MUCH better idea of the infrastructure you'll need to have in place as you get ready to scale. Just be sure to keep at least 12 months worth of extra operating funds in the bank -- it'll take that long, trust me :)]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Tue, 05 Feb 2008 16:24:55 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-403</guid>
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			<title>Luker says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-402</link>
			<description><![CDATA[We are launching a Denver based Digital Media Co.
We will be placing 1 screen, 22-25", in C-store, gas stations and we are looking for the best solution to begin this project and help implement. Video and static? We will quickly expand to several hundred locations within the first year. Any ideas on vendors that can help eliminate headaches, and/or probs.? Whats the avg. cost per location?
Luker 303-428-6300 office
cell 303-960-9060]]></description>
			<dc:creator>Luker</dc:creator>
			<pubDate>Mon, 04 Feb 2008 22:15:43 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-402</guid>
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			<title>Maurice says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-401</link>
			<description><![CDATA[I have an agreement to install 800 screens at out-of-home locations where young adults frequent. Now I am trying to find a vendor that will provide in-house financing for hardware, software and the cost of installation for a start-up. Any recommendations]]></description>
			<dc:creator>Maurice</dc:creator>
			<pubDate>Mon, 04 Feb 2008 18:40:42 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-401</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-400</link>
			<description><![CDATA[Hi Stephen,
We've done a lot of research on the subject and there's no right answer. Before even considering pricing, though, do you sell advertising now? If not, I urge you to read:
[[http://www.wirespring.com/dynamic_digital_ signage_and_interactive_kiosks_journal/articles/5_ crucial_steps_that_can_make_or_break_your_digital_ signage_project-345.html|5 tips that can make or break your digital signage project]],
[[http://www.wirespring.com/dynamic_dig ital_signage_and_interactive_kiosks_journal/articl es/Digital_signage_networks__Advertising_supported _networks-311.html|Digital signage networks: Advertising-supported networks]], and
[[http://www.wirespring.com/dynamic_digital_si gnage_and_interactive_kiosks_journal/articles/Can_ digital_signage_be_profitable_for_an_AV_reseller_o r_VAR_-351.html|Can digital signage be profitable for an AV reseller or VAR?]]
The first and most important truth that we've learned from watching hundreds of companies in this business is: **if you haven't sold advertising before, your ad-supported digital signage project will likely fail**. First remedy that problem by partnering with an ad sales group or hiring on a professional with lots of past experience and local connections.
That having been said, I recommend you take your starting number of $9,250, add in some amount for 2 years of operating expenses, double the entire amount (to account for your profits and the inescapable other fees and charges you'll certainly encounter along the way), divide by the number of ad slots that you will be providing, and use that as your starting number.
Also, just because you have a "handle on content creation costs", don't discount that number, and in fact count on it increasing as time goes on.
Good luck!
-Bill]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Tue, 22 Jan 2008 14:32:47 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-400</guid>
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			<title>Stephen says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-399</link>
			<description><![CDATA[Here is a sample scenario of what I'm looking at:
I will target small franchise automotive stores.
Goal to sell 2 displays per store, one mounted behind the counter (something you'll look at while waiting!)and another strategically elsewhere.
Content on the counter display is to flag customers re: things on sale, frequently purchased items they may need, newly stocked items....things the store owner would want displayed.
Content on other display is brand specific, so sold to specific companies.
So....based on industry survey, it will cost me about $6750 for one installation and for second display I'll quess $2500 = $9250. I have a handle on content creation and costs. In general, in a small venue like this, what can I
charge the brand companies who advertise on the one display. And, what do I charge the store owner for ads on the counter display (estimate 15 second ads in both cases)? If you have ideas, fire away!]]></description>
			<dc:creator>Stephen</dc:creator>
			<pubDate>Mon, 21 Jan 2008 21:00:24 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-399</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-398</link>
			<description><![CDATA[Hi Yigal,
First, keep in mind that the above estimate is based on a survey of the industry, and not necessarily what you would pay for our solution.
That having been said, $1,200 seems pretty fair when you consider that a) **very bad things** happen when using regular old commodity computers in unattended public spaces, b) the industrial- or military-hardened components that go into many of today's rugged media players are quite expensive, and c) you'll likely want to include other components like a power filter and Ethernet line filter in your hardware costs.
So while you can go to Dell and buy quite a powerful computer for $1,200, there's a good chance that out in the real world with no one attending to it it would fail in 18-24 months. A ruggedized media player, while perhaps a bit less powerful than a similarly-priced Dell, pays for itself in reliability and the need for fewer service calls.]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Mon, 21 Jan 2008 16:26:08 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-398</guid>
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			<title>Yigal Shapira says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-397</link>
			<description><![CDATA[Can you elaborate on the player hardware expense? For 1200$ you can get a very capable computer which you might not need. (especially after observing the hardware requirements of the FireCast OS)]]></description>
			<dc:creator>Yigal Shapira</dc:creator>
			<pubDate>Mon, 21 Jan 2008 16:12:35 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-397</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-396</link>
			<description><![CDATA[Hi Stephen,
By per-spot I literally mean per piece of content. In your example with 12 different ads, a spot would be a single ad, so an estimate of $250-1,000/spot would mean budgeting between $3,000 and $12,000 to create that single, 2-minute loop.
Getting your content partners to sell you a "package" of hours or deliverables can cut this cost down, as can in-housing the creation.
I'm not sure where else you can find budgeting information. The lack of this kind of info is one of the reasons we keep writing blog articles. But if you're most concerned about content production costs, I suggest you get in touch with a local creative studio or two -- there are always a couple of them in every town or city.]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Tue, 15 Jan 2008 20:53:49 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-396</guid>
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			<title>Stephen says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-395</link>
			<description><![CDATA[I'm not sure what per-spot basis means in this case. What if the ad was part of a 2 minute loop of 12 different ads, so it is displayed every couple of minutes throughout the day for weeks at a time?
Also, how does pricing work if the ads are generic in nature (customer sells different brands of same product) versus doing ads for actual brand owners. I have a number of similar questions about pricing. Where else can i dig up info?]]></description>
			<dc:creator>Stephen</dc:creator>
			<pubDate>Tue, 15 Jan 2008 20:27:17 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-395</guid>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-394</link>
			<description><![CDATA[Hi Kishore,
While costs are going to vary from country to country and even city to city (here in the US, at least), those estimates were on a **per-spot** basis. So I would suggest allocating between $250 and $1,000 for each still image if you're outsourcing the work without some kind of contract.
If you have graphic design specialists in house, that would equate to between two and eight hours per finished piece of static content.]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Tue, 15 Jan 2008 12:43:49 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-394</guid>
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			<title>Kishore Jethanandani says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-393</link>
			<description><![CDATA[Nice work. I will appreciate, however,if the units are clearly stated. For static content, you are saying it costs between $250-$1000. Would this be the monthly cost for eight hour screening each day?]]></description>
			<dc:creator>Kishore Jethanandani</dc:creator>
			<pubDate>Tue, 15 Jan 2008 04:25:43 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/630-a-new-look-at-the-costs-of-digital-signage-networks-and-content#comment-393</guid>
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