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		<title>Controversy over the cost of retail digital signage</title>
		<description>Discuss Controversy over the cost of retail digital signage</description>
		<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/592-controversy-over-the-cost-of-retail-digital-signage</link>
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			<title>Bill Gerba says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/592-controversy-over-the-cost-of-retail-digital-signage#comment-341</link>
			<description><![CDATA[Hi Toni,
When you start talking about only doing one, the costs tend to go up since there are no economies of scale. Figure the cost is about 25% higher for everything listed in our most recent pricing guide ([[http://www.wirespring.com/dynamic_digital_signa ge_and_interactive_kiosks_journal/articles/A_new_l ook_at_the_costs_of_digital_signage_networks_and_c ontent-338.html|here's the 2007 one]]), except for installation/project management component which would have to be handled by a local supplier (versus a nationwide company), who might charge a little, or a lot, depending on what other services he does for you.]]></description>
			<dc:creator>Bill Gerba</dc:creator>
			<pubDate>Fri, 29 Feb 2008 20:56:49 +0000</pubDate>
			<guid>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/592-controversy-over-the-cost-of-retail-digital-signage#comment-341</guid>
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			<title>toni says:</title>
			<link>https://www.wirespring.com/30-legacy-blog-digital-signage-insider/592-controversy-over-the-cost-of-retail-digital-signage#comment-340</link>
			<description><![CDATA[so how much does one unit costs then?]]></description>
			<dc:creator>toni</dc:creator>
			<pubDate>Fri, 29 Feb 2008 15:53:16 +0000</pubDate>
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