When is a sign not a sign...?
Author: Bill Gerba on 2004-03-25 22:29:00
 |
 |
| Get a custom quote
for your LARGE network project |
| |
 |
|
| Get a custom quote for your SMALL network project |
... When it's a kiosk! Lately, it seems that there have been a number of projects cropping up using the concept of an "interactive billboard." It's an interesting idea, and makes a killer demo. Basically, you take a plasma or large format LCD screen (think
at least 30"), add a touch screen, and have the plasma play both interactive and non-interactive content. It's not surprising that many people are talking about this type of application, with plasma and LCD prices falling more and more every day, enabling software like
FireCast digital signage software readily available, and companies like
CyberTouch and
SMART Technologies making commodity
plasma touchscreens, this seems to be an application whose time has come. Rather than stifle creativity I'm not going to list all of the potential uses for this type of application, however it suffices to say that a number of interesting projects have come across my desk utilizing this concept recently. Companies are scrambling to address this new niche market, with products that look like traditional plasma displays in beefed-up bezels to other,
distinctly kiosk-like form factors. So the question becomes, at what point is a digital signage a kiosk application? At
WireSpring, we basically consider anything with an interactive component to be a kiosk application. It may have aspects of a digital signage, including content management and scheduling, the use of advertisements or entertainment "attract" content during idle periods, etc., but if a user can walk up to the screen and interact with it, we feel that the usual design rules for a kiosk application should apply.
Subscribe to comments for this article
|
Trackback
Previous Article: Early Thoughts on the Digital Signage MarketNext Article: Google Search Gets Better, and Little Digital Signs
Front page of Digital Signage Insider Blog
LEGAL STUFF: The Digital Signage Insider is written by multiple authors. The author of each article is clearly identified at the start of the article. The opinions expressed in each article are solely those of the author, and do not reflect the official opinions of WireSpring Technologies, Inc. All articles are copyright © 2004-2012 by their respective author. All content besides the actual article text, e.g. surrounding branding and informational content, is copyright © 2000-2012 WireSpring Technologies, Inc. All rights reserved. Except as provided in WireSpring's
Republishing and Syndication Policy, no articles may be reproduced, in whole or in part, without WireSpring's express written consent.
