Hardware, software and expert advice for digital signage and kiosks
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Hardware, software and expert advice for digital signage and kiosks |
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WireSpring BlogDigital Signage Software Goes Mainstream!Author: Bill Gerba on 2004-05-19 02:37:00 Remember back to the heady days of the 1990s, when anybody with a business plan could conjure up millions of dollars of investment capital seemingly out of thin air. Back then, it was a sure sign that a technology or market or whatever had come of age when companies and organizations that seemingly had nothing to do with technology suddenly announced a brand new, state-of-the-art product. Marketing firms suddenly came out with technology products. Manufacturers became telecom companies. Everybody seemed to ride one wave after the next of technology fads made possible by the newly-popularized Internet. It seems that the time may have come for digital signage. I was taken somewhat by surprise by this announcement from the Mount Sinai School of Medicine, describing their new product for… of all things… digital signage. Apparently the need for distance learning technology was so great at this institution, that they decided to build some high-end jukebox software on top of Windows XP. Obviously they didn’t read my previous rant about the build vs buy. Speaking of build vs. buy, after writing that article, I was contacted by somebody over at Progeny, a company that makes customized Linux platforms. They’re apparently looking at digital signage and self-service applications like interactive kiosks as new targets to provide Linux platforms for. While WireSpring’s custom-built FireCast (and specifically, FireCast OS, our Linux-based operating system) will continue to be built in-house, I’m happy to see a company that’s willing to take on some of the hardest (and often least rewarding) parts of OS development, leaving customers to focus on their core differentiators, like market-specific features. This sort of thing certainly makes this technology more accessible to companies that would like to provide an appliance-like experience, but lack the technical skills in-house to customize the very low-level portions of the Linux kernel.Comments (0)
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Previous Article: Optimal Digital Sign Layout Next Article: PRN: A Digital Signage IPO Story Front page of dynamic digital signage and interactive kiosks journal LEGAL STUFF: The WireSpring Blog is written by Bill Gerba but may periodically include articles by guest authors. The author of each article is clearly identified at the start of the article. The opinions expressed in each article are solely those of the author, and do not reflect the official opinions of WireSpring Technologies, Inc. All blog articles are copyright © 2004-2008 William F. Gerba or the guest author, as appropriate. All content besides the actual article text, e.g. surrounding branding and informational content, is copyright © 2000-2008 WireSpring Technologies, Inc. All rights reserved. Except as provided in WireSpring's Republishing and Syndication Policy, no blog content may be reproduced, in whole or in part, without WireSpring's express written consent.
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We created this journal to help share useful info about digital signage and self-service kiosk projects. Our articles typically focus on project planning, industry research, ROI analysis, and high-profile deployments. We post new, original articles about once a week.
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Bill Gerba is CEO of WireSpring and maintains an active role in the digital signage and self-service kiosk industries. An industry advocate since 2000, Bill is the chairman of POPAI's Digital Signage Awards and a member of the group's Education and Advocacy Committees. He is a frequent speaker at industry conferences (including the Digital Signage Expo) and has been featured in numerous publications. If you would like Bill to provide feedback for a story you're working on, or you want him to speak at your event, please contact us.
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